TYPICA in
WORLD OF COFFEE MILAN 2022

Under the concept of dynamic harmony, TYPICA will be hosting its very first exhibition in Europe at the World of Coffee Milan 2022. Throughout this exhibition, we hope to express "a world of MAKOTO" (MAKOTO is a fundamental state of mind that transcends throughout all things in this universe. It is also a catalyst for creating Dynamic Harmony), which is a world that only comes together when different people and things work together towards the same purpose.

TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022
TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022

Special Events

The below events will be held at the TYPICA Booth intermittenly. Some will be reservation-only.

  • TYPICA's Presentation
    Introducing TYPICA’s services.
    We will be holding presentations to convey the world we are striving to create with the producers and roasters worldwide through our revolutionary services. Come and see firsthand to learn what values TYPICA can bring you!
  • Experience TYPICA
    Providing you with the experience of Dynamic Harmony of SHOGYO MUJO
    Availability for participation is limited. Reservation only.
    Experience TYPICA takes place in the private area only available to 108 people out of the 10,000 expected visitors to the World of Coffee event. Inside this space - a cubic installation that gives an illusion of levitating - awaits a unique experience that conveys different experiences depending on whether you come in the morning, afternoon or evening. Through lights, sounds, food pairing, presenters and partipants, you will be part of creating the world of MAKOTO*, a world that only comes into being through the interaction of different people and things moving towards the same purpose. What new emotions will open up within us when we experience SHOGYO MUJO*, or dynamic harmony, together?

    *MAKOTO is a fundamental state of mind that transcends throughout all things in this universe. It is also a catalyst for creating Dynamic Harmony.
    *SHOGYO MUJO is an oriental belief that all things in life are transient, destined to repeat a cycle of demise and rebirth and that nothing is permanently fixed.
  • Meet the Roasters
    A gathering of top roasters from across Europe and Asia
    Availability for participation is limited. Reservation only.
    Every roaster has a passion in their hearts expressed through coffee. This session will include a presentation and coffee brewing by top roasters from across the world. Participants will not only enjoy coffee directly traded through TYPICA, but also learn more about the 6 guest roasters. Be inspired by these industry-leading individuals to change the way you look at coffee.
  • Meet the Producers
    Transnational collective cupping
    Availability for participation is limited. Reservation only.
    As we shift away from an era where coffee was only sorted by the country of origin, we are entering a new chapter where coffee lovers pick their coffee for its producer and terroir. This collective cupping embodies the paradim shift in coffee that TYPICA has set out to achieve. Producers from across the globe will come together around this cupping table. On this occasion, origin countries or producers will not compete for scores or taste preferences. Participants will get to cup all coffees blindly and appreciate each producer and coffee's uniqueness. Find the details in each cup, express your ideas by sharing directly with the producers and gain a deeper understating of each producer and see how the vision for your future unfolds.

Guest Roasters

  • 19grams
  • DAK Coffee roasters
  • Ditta Artigianale
  • Threemarks Coffee
  • Glitch Coffee roasters
  • Leaves Coffee Roasters

Guest Producers

  • Acacia Hills
  • CAFESMO
  • Nardos coffee
  • Cafe Nor
  • Baho Coffee Rwanda
  • Good Coffee Farms
  • Woolis
  • Woolis
Reserve Your Spot
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TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022

Design by Yasuhito Hiraki

Our booth was designed by Yasuhito Hiraki, a modern architect based in Japan. Our booth design reflects the concepts of innovation and a new wave of globalism, designed to leave a lasting impression on people precisely because of its temporary existence. While respecting the underlining theme of the beauty of incompleteness, we've purposefully created "a blank space”. This design brings an outer space-like feel where the booth constantly transforms itself as time passes and people come and go. When you experience sessions with people from diverse backgrounds inside this creative time-space, something important deep in your heart will be stirred, bringing us all to a new dimension.

Reserve Your Spot
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TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022 TYPICA IN WORLD OF COFFEE MILAN 2022

Time Table(Limited reservation・By reservation only)
* By reservation only

Reserve Your Spot
Saturday June 25 18:30 - 22:00
Community Dinner and Drinks

[ Invitation-only ]

This event will be held as an after-party of WORLD OF COFFEE MILAN 2022, gathering prominent producers, roasters and those involved in the industry from worldwide. The event will be at once a fun party and a quality gathering where people can share passion and knowledge. It is invitation-only. So please contact TYPICA staff if you wish to participate.